eDesk logo

Boosting customer loyalty in challenging times: How automation and personalization play a role

Expert panellists

Hannah-Longworth

Hannah Longworth

Customer Success Manager, Aircall

Evan-de-vere-hunt

Evan de Vere Hunt

Senior Product Manager, eDesk

In today’s rapidly changing business landscape, it’s more important than ever to retain customers and keep them coming back. 

How can this be done? By implementing automation and personalization in your customer service strategy.

On March 29, eDesk and Aircall hosted a panel discussion to delve into the challenges that most brands face when it comes to retaining customers. The panel explored how automation and personalization can help businesses overcome these challenges and create long-term customer loyalty.
 
Topics we discussed include:
 
  • How automation helps agents meet customers’ needs more efficiently
  • Why personalization is key to building long-term loyalty
  • The key steps CS teams need to follow when implementing automation and personalization
  • How increasing customer retention drives revenue growth

Related Content

How to Sell on Best Buy Canada

Best Buy is one of Canada’s largest & most successful retailers, with over 160 stores across the country. Best Buy specializes in consumer electronics, but

How to Sell on Leroy Merlin

Navigating eCommerce as a seller in the DIY category requires a blend of strategic acumen and a deep understanding of consumer needs, as DIY enthusiasts