Yes, you read that right! Amazon has confirmed that Prime Day 2025 will run for four whole days, from July 8 to 11.
It’s the longest Prime Day yet, making it a major opportunity for sellers to boost revenue, build loyalty and win repeat business.
The extended duration is no accident. According to Amazon, the extra time comes as a direct response to Prime members asking for longer access to deals. That means more sales potential for you, but also more pressure on you and your support team to keep up with the volume.
Last year’s event brought in $14.2 billion in sales. But alongside those gains came a surge in support pressure. According to eDesk’s Prime Day 2024 report, order cancellations rose by 14% and returns increased by 19%.
Most importantly, the sellers who succeeded were those who stayed on top of queries and protected their metrics with excellent customer service.
That’s where eDesk comes in. And if you’re not using it yet, now’s the ideal time.
Let’s explore why….
How eDesk helps you prepare for Prime Day
- Centralize support messages from Amazon, eBay, Shopify and every other channel into one Smart Inbox. Your team sees everything in one place with no tab-hopping and no missed tickets.
- Reply faster with templates, automations and AI-powered suggestions that help your team send the right response first time. Less typing, more doing.
- Stay compliant with Amazon’s SLAs by automatically prioritizing time-sensitive tickets. Avoid penalties and protect your all-important seller rating.
- View every detail you need alongside each ticket. From order numbers and tracking info to stock levels and return status, it’s all there at a glance.
- Monitor your performance in real time with easy-to-read dashboards. Spot trends, identify issues early, and make confident decisions as the orders come in.
During Amazon Prime Day 2025, customers will expect fast, clear and helpful responses. eDesk helps you deliver that experience, no matter how high the volume gets, keeping your team focused and your buyers happy.
Need more support tips? Check out our customer service best practices for Amazon Prime Day.
The countdown is on. Start using eDesk for free today and give your support team the tools it needs to thrive on Prime Day …and every day after.