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A famous quote from American retail magnate Sam Walton, founder of Walmart, says: “There is only one boss. The customer. And he can fire everybody
Over the past few years, Instagram has been steadily growing as a place for brands to target their customers. There are now more than 25
eDesk appoints former J2 Global marketer Fiona O’Connor as new Vice President of Global Marketing. eDesk, the leader in eCommerce-focused customer service software, has appointed
Automation is everywhere. What started with assembly lines in the manufacturing space has now moved into knowledge-based work involving digitisation and data, such as marketing
Most modern brands realise that it’s essential to be active across the digital channels where their customers are most present. While social messaging has been
Are your sales figures falling and you’re struggling to figure out why? Or are you simply looking for new ways to get ahead of the
TL;DR: Customer feedback drives retention, revenue, and product improvement. Nearly 95% of consumers read online reviews before buying, and increasing retention by 5% boosts profits
Choosing an ecommerce platform for your business can be tricky. There’s so much choice out there and comparing features such as templates, looking at benefits
Online reviews have never been more prevalent than they are today. Just take one look at the popularity of review websites such as TripAdvisor, Amazon
Customer experience is one of the most important factors in the success of a business. This is because offering a good customer experience leads to
In customer service, nothing beats a personal connection. That said, there are some customer service tasks that can now be automated using new artificial intelligence
The journey of a 21st century online shopper from their initial research to viewing and then purchasing a product is complex and difficult to predict.